How does the crypto community attract investments? | Majinx.io
29.03.2023
Category: Crypto Marketing

Traction
Is your product in the early stages and do you only have an idea and a demo version in the development stage?
You should demonstrate your project’s market adoption, go-to-market strategy, clear roadmap, and the effectiveness of the project team.
Traction can be measured by active users, or the community’s social media growth rate, product testing results, or surveys and questionnaires.
Why does the number of engaged followers measure success?
We are talking about interest, not just numbers.
If your web3 product can attract people to the community at an early stage, it has the potential to become successful in the future, scale core points and bring profits for investors.
How to achieve this:
💫create your own visual and communication style that will be realised in all materials.
💫consider the reason why your audience should join your community and create appropriate content for them.
💫crypto startups must have a community manager on the team.
Practical methods and costs for raising a community in the crypto market:
✔️share updates about every stage of the project
✔️provide AMA sessions with similar projects
✔️conduct airdrops with influencers, ranging from $500 to $3000 (add personal influencer prices)
✔️use quiz platforms with activation cost ranging from $1000 to $7000
✔️external chat groups (shilling) with cost ranging from $2000 to $10,000.
Conclusion:
The traction of your community is your loyal followers. The more people interested behind your startup, the bigger is the value of your product to investors. Because you have already proven it to thousands of followers on social media.


